Agency case study · Finance

Pairing relevant video creative with paid lead generation.

Meta Ads · Video editing · Social-first creative

Financial charts and market data on a screen

300–400Quality leads reported

Low CPLCampaign described as having minimal cost per lead

VideoAds and reels tailored to financial audiences

The challenge

Stand out in a crowded financial category

The consultancy needed relevant enquiries and creative that could explain its offer to a financial audience.

The approach

Make the creative fit the audience

Vrinix Digital combined Meta Ads with video editing, producing video ads and reels designed for the intended audience.

The outcome

Quality leads at a reported low CPL

Reported campaign results include 300–400 quality leads at minimal cost per lead, supported by the video creative.

Services

What was delivered

Meta Ads, video ad editing, short-form reels and campaign optimisation.

The exact campaign period, lead definition, spend and CPL were not included in the project brief. No investment-performance claims are made on this page.

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